It's funny how small victories sometimes takes the longest time to turn things around from start to finish. I won a contract from a motoring client today and for the first time ever we've managed to get a motoring client in. This is a turning of the tide in lots of ways and bucks the trend of purely getting as many regular 'safe' clients onboard and it's taken the blinkers off sourcing new forms of revenue from non-traditional clients.
Funny thing about all this is the office failed to realise that this is quite the coup that it actually is. In many ways this subtle change is amazing for me as no-one else picks up on it, meaning I can keep tapping into this while everyone else plays it safe.
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